Wordweaver Marketing

Article

Promotional marketing for the arts

I have always been passionate about all that’s creative. So I’m really excited about a new launch that my business partner and I have set up.

Chris is a talented creative who has had loads of experience in theatres both on and off stage, as he also teaches advertising at Leeds College of Art. He wanted to combine his two core strengths, but will also readily admits that he isn’t that great at marketing. This is where yours truly comes in, and together I think we’ve got things covered.

We all know that it’s not enough these days to purely design and print a poster and promote your product or service locally. Consumers like to research from the comfort of their own homes, knowing that they have made the right choice for their family and friends to enjoy. It’s also not enough for you to have a great website. What’s the point of having a beautiful car, if it’s parked in the garage? You need to drive the right type of traffic to your site so that they will want to buy from you. It’s all about quality visitors to your site, not quantity.

Email marketing is also a great way of communicating with an existing database of previous customers. We can show you how to produce professionally designed email campaigns that get great results. Word of mouth marketing is the most powerful way of generating interest for any product or service. By using the newer forms of social media like Facebook, Twitter and You Tube, you create your advocates, who then give unprompted reviews and recommendations about your company. If you want to encourage larger and younger audiences, you should be using these modern communication tools. We can show you how to create a powerful presence on these platforms, and take the hassle out of it for you.

At the launch of a new campaign, you will have a thousand and one things to do. Why not let us take on the task of producing all your promotional material both on and off line? We can provide a package for you that incorporates powerful design and print but also, takes these ideas to the next level and assigns them to online promotion too. Pick your own tailor made package from the list of services that we provide. I fyou want to find out more go to Theatreville.co.uk

No comments