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Ideas for blogging

1. Find a great title

2. Be original

3. People scan content, so make it easy to read

4. Be creative

5. Add pictures, bullet points and boxes to make it easier for your reader, and remember every picture tells a thousand words

Ideas for your content

1. Set up Google Alerts

2. Take a look at the competition- but don’t copy it, it may just give you some inspiration

3. Add your own perspective on another blog

4. Review an event

5. Promote yourself

6. Listen to your clients and share tips and information

7. Find a guest blogger

Start a blog strategy

1. Define categories and produce an editorial calendar

2. Start a poll

3. Top 10 favourite blogs

And finally remember, be a leader, not a follower because – you can’t please all the people all the time.

Published on: Thursday, 26 January 2012